Guess Who’s Embracing Crypto
They’re even minting their own NFTs!
Ric Edelman: It's Wednesday, March 1st. All this week, my team is at Orion's Ascent Advisor Conference in Orlando. It's a sold-out event. Orion is one of the most important fintech providers in the financial advice field, and we're happy to be there. If you're an advisor who's at Orion, be sure to stop by our booth.
Hey, did you know that 22% of us adults now own Bitcoin or other digital assets? 22% of US adults. But it's 43% of adults under the age of 25 who own crypto. Yeah, nearly half of them. So if you're selling a product to the under 25 crowd, you should probably consider including Bitcoin in your business plan. And guess who's doing that? Higher Ed. Yeah. Colleges and universities across the country are embracing crypto.
Bentley University now let its students pay tuition with Bitcoin, Ethereum and USDC. Wharton accepts crypto for its executive education program in the economics of blockchain and digital assets. Universities are also accepting crypto as donations. More than 100 schools say they've received such gifts, and some universities are now promoting donations of crypto on their websites. Some schools are going even further. The University of Pennsylvania created a series of NFTs and auctioned them off to raise money. The NFTs are images of patents that the university owns.
UC Berkeley minted an NFT based on the Nobel Prize winning research of immunologist James Allison, who - you guessed it, teaches at Berkeley. They raised $50,000 for the school's immunology research program. At Duke University, you get an NFT of your certificate when you pass a blockchain technology course. At Brigham-Young and Syracuse, when you buy their NFTs, you get VIP seats at their events. And last year, every graduate at Harvard got a commemorative NFT. Georgetown gives away NFTs to its students too.
Hey financial advisors, are you giving your clients NFTs as gifts? This could be a new way to attract younger clients or keep them when they inherit their parents' money. You better pay attention to this. 85% of millennial millionaires own crypto and in T. Rowe Price’s annual survey, 57% of teenagers say crypto is the future of investing. Those kids are not going to change their minds, so maybe you need to change yours.
I'm hosting a big advisor conference in June in Austin - the DACFP Vision Conference – and we're actually going to teach financial advisors how to mint their own NFTs. Advisors can learn more about Vision at our website. And you need to learn more about this entire subject of crypto. The best way to start is read my number one bestseller, The Truth About Crypto and get your certificate in blockchain and digital assets.
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