Why I Decided To Write One More Book About Personal Finance
Ric’s new book, The Truth About Crypto, Debuts This Week
You know, I've been hosting this radio show for 30 years. I've tried really hard to give you the advice and information you need for financial success. I've told you about scams you need to avoid - pump and dump schemes, romance scams, the grandparents scam, affinity fraud, even new scams involving QR codes. I've told you to avoid reverse mortgages, 15-year mortgages, indexed annuities, Roth IRA conversions, and other bad ideas. I've told you of great opportunities too - exponential technologies. Remember when I invented the industry's first Expo Tech Fund back in 2015? It became the second most successful ETF launch in history. It's been one of the most successful ETFs ever, with above average returns and below average risk. And during the credit crisis of 2008, I told you about every week on the show that falling prices were the buying opportunity of a generation. And if you did what I told you to do, you've seen your stock portfolio quadruple in value.
There’s so much to learn about digital assets before you invest
So now I ask you to pay attention one more time. You've been hearing a lot about blockchain and digital assets. I'm convinced that this is the best investment opportunity not of a generation, but of a lifetime. You'll probably never come across another opportunity like this. It's not going to last forever. This is such a big deal with so much wealth-building opportunity that I walked away from Edelman Financial Engines to focus almost entirely on the subject. It's a big theme of this radio show, as you know. But this asset class is brand new; there's so much to learn before you invest. Bitcoin, blockchain, smart contracts, tokenization, DeFi, CBDCs, NFTs, airdrops, hard forks, the metaverse - it's all really exciting, but it could be pretty confusing too at first.
So I invite you to read my new book, The Truth About Crypto. I've spent the last 10 years learning about crypto. You can get everything I've learned in just a few hours by reading The Truth About Crypto. I'm the most successful author in the financial advisory field, #1 New York Times bestselling author of 10 books, I've won two Book of the Year awards, got more than a million copies in print in eight languages worldwide. I promised myself and I promised Jean that I would never write another book.
Writing books takes so much time. And besides, I've said everything there is to say about money. But then crypto came along. It's so new, so different, and there's so much opportunity. So, well, here it is. My 11th book, The Truth About Crypto. It's already getting rave reviews by everyone in the financial services field and the crypto community. Blockchain technology is the most profound innovation for global commerce since the invention of the Internet. It's going to add $2 trillion to the world's economy this decade.
And like all my books, The Truth About Crypto is fun to read. It's easy to understand. Most importantly, it gives you the information you need right now. I didn't write it for me. I already know all this stuff. I wrote it for you. Blockchain, bitcoin, digital assets - they're not going away. Just the opposite. Don't stay in the dark. Discover how easy it is to understand what this is all about. How easy it is to add digital assets to your portfolio. Read The Truth About Crypto. It's available in paperback, e-book and audiobook from Amazon, Barnes and Noble and your favorite bookseller.